Copywriting Fees
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How much do you charge for copywriting?
Our hourly rate is $90; however, we generally price by the project not by the hour. Each project is unique and is priced individually.
Standard website packages
There is an exception to our individual project pricing. We’ve created a few standard website copywriting packages based on standard website writing needs:
| Copywriting Rates | |
| Home Page – researched and written to finished copy (up to 500 words/page) | AU$500 |
| About Us Page – researched and written to finished copy (up to 500 words/page) | AU$500 |
| Product and Service pages – researched and written to finished copy (up to 500 words/page) |
AU$250 |
| 3 page website including homepage (up to 500 words/page) | $900 |
| Articles – researched and written to finished copy | quote |
| Full website copy delivered for copywriting, editing and proofreading | quote |
| E-Newsletters | quote |
| Press releases | $250 |
| Editing and Proofreading | |
| Home page – editing and proofreading. You supply the content and we will rewrite it. (up to 500 words/page) | AU$250 |
| About Us page – editing and proofreading. You supply the content and we will rewrite it. (up to 500 words/page) | AU$250 |
| Product and Service page – editing and proofreading. You supply the content and we will rewrite it. (up to 500 words/page) | AU$125 |
| Proofreading or editing | |
| Company Reports | quote |
| Company Newsletters | quote |
* Prices quoted here does not apply to search engine copywriting
Are revisions included in the price?
Yes. Our clients are usually delighted with the first submission, but sometimes there are minor tweaks or revisions to be made. We want you to be totally satisfied with your copy, so we always include 2 rounds of revisions in our project prices.
Why is copy the most important element of my website?
More than 80% of website visitors go to websites to get information. They want to research products, qualify companies and make buying decisions. What gives them the information they are looking for? Words.
Although design and presentation are important, the words are the tools that will engage your readers, give them the information they need, build your credibility and ultimately convert them into customers.
Because copy is such a crucial element to the success of your website, the best strategy for designing an effective website is to have your copy developed simultaneously with your website. It’s more difficult and less effective to add copy into the design after your website has been developed. Wellsites’ writers can work closely with your web developer to ensure you get the best possible results from your website.
SEO copy on your website works not only to convert readers into customers; it can help get readers to your site in the first place. SEO copy uses key words and key phrases in the right density, the right way and the right places on the page to attract search engines. SEO copy can be an effective element of your overall Search Engine Optimisation strategy.
