brand design

 

Blending our strategic, digital branding and brand design services enables us to produce integrated solutions that engage thought, build awareness and most importantly deliver results.


At Molyv Design, we recognise the importance of the role that your brand identity and all of the components associated with it play in both the public and internal perception of your business.

For your brand to be effective in a crowded market it needs to cut through the clutter. A strong brand will be perceived as a strong organisation, one you can rely on. For your brand to be effective, the design of your brand identity and its touchpoints must be based on a sound brand strategy platform that allows you to be more innovative, more dynamic and more consistent than your competitors. It all starts with establishing a clear understanding of the essence of your organisation and how it relates to your customers. It is then a matter of ensuring consistency across all communication mediums – conventional and online – making sure that your messages are loud and clear.

 

From business cards to corporate brochures, Molyv Design offers a wide range of custom graphic and print design services that would help you add value to your marketing and communications strategies. We understand what it takes to communicate your message in a manner that is enticing to the intended audience, and our creative skills and experience can help you achieve  the following goals:

 

corporate identity guideCommunicate core company values and  differentiate your products or services from those of
corporate identity guideyour competitors;

corporate identity guideDevelop a unique corporate personality and get a lasting impression on your target audience;

corporate identity guideEstablish trust and build loyalty among your prospects and customers.

 

Corporate Identity Guide

 

A corporate identity design comprises of a cohesive and consistent series of recognisable elements; a logotype, a logo, a strapline or slogan, imagery and a palette of colours specific to your company. It can also include a mission statement, a code of conduct and a series of guidelines and principles that the company and all who are associated with it, respect and abide by.

It is essential that visual elements and symbols are reproduced and positioned with absolute precision to ensure that your brand is strong, recognisable and is not diluted by duplication without firm guidelines.


This standards manual comes in PDF format showing acceptable color & layout options for various media. It includes both specs as well as visual examples.

 

A Corporate Identity Guide lets you set standards for all media developed, either for a single location or numerous offices. This assures your logo and key brand collateral is always displayed correctly in any media or communication tool.


It includes spacing, styles, colors, fonts, margins, images and much more. OVO Creatives unique Corporate Identity Guide also includes selected color schemes for marketing, advertising, web standards and key communication tools.

Includes:

 

LOGO STYLES AND FORMATS FOR:

 

corporate identity guideCMYK / Pantone

corporate identity guideBlack & White

corporate identity guideRGB Values, Web Color Matching

corporate identity guideUnacceptable Logo Uses



PRINT AND LAYOUT GUIDELINES FOR:

 

corporate identity guideCorporate Color Palette
Make sure all your media uses a color theme that is approved and consistent.
Our unique blending system picks main and complementary colors to assure a
professional and compelling image.

 

corporate identity guideApproved Corporate Images
Here we decide the style of images used for web and print promotion, including
your web site.

 

corporate identity guideBusiness Card
Margins, fonts, and guides in final format

 

corporate identity guideTag Lines
Font, size, colour and where to place them

 

corporate identity guideLetterhead
As applicable first and second page margins, fonts, print, guides in final print format

 

corporate identity guideWeb Site
Fonts, colours, and position of logo on website

 

corporate identity guideAll other printed materials
Margins, fonts and guides in final format

 

corporate identity guideE-Mail
Singature design for emails